ABOUT ALICE ALLEN EVENTS
At Alice Allen Events we transform ordinary gatherings into extraordinary experiences. We are more than just event planners; we are your partners in crafting unforgettable moments, fostering meaningful relationships, and executing flawlessly run events.
Our core philosophy centers around creating spaces where people can come together in joy, laughter, and shared experiences. We are committed to prioritizing our client and vendor relationships, transparent communication, innovative creativity, and flawlessly executed events.
The Alice Allen Events team doesn’t just plan events, we create memories that last a lifetime. We look forward to bringing your event dreams to life!
I’m Sarah!
From the time I was little, I can remember appreciating the smallest details at weddings, noticing the excitement of production at concerts with friends, and even taking an interest in the logistics of pep rallies and school dances in high school. I’ve been a lifelong admirer of events. If asked to describe myself, I would tell you I’m a creative jack-of-all-trades and a coordinator of chaos!
In a former life, I led the event team at Magnolia Market in Waco, TX. It was here that I was able to continue honing my craft, as well as picking up extra practice in areas like grit and innovation (yes, I can do event build outs pretty much anywhere!)
When I am not working on an event you can find me enjoying the fine Texas cuisine of queso and margs, walking my dog, Bear, around town, or taking in the great outdoors of Waco, TX. I’m also an active member of my church and enjoy volunteering on our production team!
Alice Allen Events is not a one woman show & I am beyond thankful for the ladies who help make your events amazing!
MEET THE TEAM
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Payton Loudamy
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Cristi Hirschbuehler
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Sara Boone
Alice Allen Events began in the cotton fields of West Texas where Sarah was born and raised. It was there where Sarah learned the value of hard work and hospitality from her mother and father.
Events came naturally for Sarah, largely due to the influential values instilled in her from an early age by her parents. Choosing a name for the business came easily- Alice Allen came from pairing the middle names of Sarah’s parents. It is because of the incredible examples they set and gracious support that Sarah has been able to fearlessly pursue her dreams.